NW horse magazine takes reins to fill vacant market niche


July 3, 2004 -- Buying or selling a horse is the business of Hoofbeat magazine, Washington and Oregon's leading resource for advertising horses for sale or wanted by equestrians throughout the Northwest. It has recently assumed the inside lane as it leads the way for matching buyers and sellers of horse related products and services.
   
With 12,000 copies distributed and a growing circulation every two months, publisher Ward Homola knows what sells a horse. "If you can get a good look at the full horse and a feel for its size, strength and unique traits, you will get more people to respond to your advertisement," said Ward. "That, with easily accessible contact information and quick responses to caller's questions is how to sell a horse." That is why Hoofbeat is the only classified advertisement of its kind to offer full-color photographs on high quality paper throughout its entire catalog, instead of only on the cover.
   
Hoofbeat offers its advertisers several different levels of affordable, effective advertising. Text only, small or large black & white photographs with the text, or full color, glossy photos in two sizes are all options that get noticed by readers throughout the region.
   
Distributed free of charge through feed and farm supply stores across the Northwest, Hoofbeat also meets the buying and selling needs of current horse owners – both those in the business of breeding horses and those who enjoy recreational riding and maintain their horses as pets and family members. Real Estate professionals with horse properties and those selling equipment and supplies are featured in Hoofbeat providing readers with a comprehensive resource for all their equestrian needs.
   
For more information or to place an advertisement, contact Ward Homola at 360-666-6945 or send email requests to info@hoofbeatmagazine.com . You can view past issues of Hoofbeat or complete your advertising copy at www.hoofbeatmagazine.com.





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